The Bare Minimum of Innovation

January 10, 2012 By James Burnes

In a recent meeting with a prospective client, I was asked a very interesting question: “What is the bare minimum I can get away with for my company to be innovative?” I laughed, because the inference of wanting to be as minimally innovative as possible was a contradiction of sorts. I replied, “You’re doing it [...]

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The Corporate Innovation Manifesto

January 7, 2012 By James Burnes

This manifesto is written for companies who have faced stagnant or mediocre performance and are tired of tolerating average activity and aspire to catch up – and pass – competitors who continue to grow and innovate despite economic turmoil. It is written for the executive who yearns for something BIG to happen. A manifesto for [...]

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Brainstorm Exercise: Random Object Problem Solving

December 20, 2011 By James Burnes

From time to time the Innovate or Die Blog will present brainstorming exercises you can use in your organization to get the creative and entrepreneurial juices flowing. The following exercise is one our own methods for getting Innovation Week participants to look differently at common objects. Random Object Problem Solving Divide participants into small teams [...]

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Ideas Guys Vs. Execution Guys

December 18, 2011 By James Burnes

Great ideas are the key to any great business. There are creative geniuses around the world who can pop off new business ideas and venture opportunities as easily as others can add 2+2=4. There is something exciting and energizing about being around big ideas and people who are thinking of ways to break the mold. [...]

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Brainstorm Exercise: The 4-Minute Business

December 15, 2011 By James Burnes

From time to time the Innovate or Die Blog will present brainstorming exercises you can use in your organization to get the creative and entrepreneurial juices flowing. The following exercise was originally exposed to us by Jim Bartek of Purdue Innovation Center at Purdue Research Park in Indianapolis as part of Startup Weekend Indianapolis. 4 [...]

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Why Corporate Ventures Fail

December 13, 2011 By James Burnes

Why do so many corporate ventures and new product initiatives fail? Is it poor market research? A lack of proper planning or perhaps putting the wrong team in place? In my career, I have been a part of several new business ventures at large corporate entities that have fizzled out over time. Looking back on [...]

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Who Should Be On Your Corporate Innovation Team?

December 10, 2011 By James Burnes

Deciding who will be on a team within your organization to lead innovative efforts may seem like a simple task. You know who your best leaders are, who has a track record of execution and who are up-and-comers with a bright mind. These are the best people for an innovation team, right? Yes. But maybe [...]

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